Is your homepage driving clients away?

Get a $99 Homepage

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Messaging Revamp

You’ve worked too hard to get people to your website only to have your homepage intro push them away before they can even scroll.

Let’s convert visitors to clients with hero section messaging that lets your value shine through.

A woman with gray hair in a beige uniform shaking hands with a young woman with dark hair in a cream sweater in a warmly lit room, possibly a massage or therapy room.

This offer is for your “above the fold” section — the most important part of your website. Looking for a full homepage or website-wide revamp? I’ve got you!

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A smiling woman with short red hair, wearing glasses, a purple scarf, and a denim jacket standing outdoors near a stream or river with rocks in the background.

❝Before meeting Karen, I had been waiting so long for someone to help me. Her encouraging, informative approach helped me grow as a business owner.❞ —Donette P.

A Right-Sized Reset for Your Service Business

  • Turn visitors into clients with a clear, confident intro

  • Speak your client’s language without second-guessing your tone

  • See how it could look with a clean, personalized layout (PDF)

  • Copy you can drop in today—no decoding required

Here’s How it Works

Line drawing of a hand holding a pen, drawing a heart with a continuous line.

  • Tell me a little bit about yourself and your business challenges.

  • I’ll use my 20 years of professional copywriting experience to craft copy that speaks to your ideal customer in a way designed to get them to click “book me!”

  • You’ll get the new text for your website homepage — all set for you to plug into your site. I’ll even tell you where to position it for maximum impact!

Here’s What’s Included

  • A headline and intro that actually connect
    I’ll craft the most important section of your homepage so visitors immediately understand what you offer, who you help, and why it matters.

  • Copy that speaks to your ideal client
    No more second-guessing your words. You’ll get customer-focused language that sounds like you—clear, warm, and confidence-building.

  • A custom layout suggestion (PDF mockup)
    I’ll show you exactly how it could look—so you’re not left wondering how to plug it in.

  • A polished copy doc, ready to go
    Whether you’re updating it yourself or passing it to your designer, your new copy will be clean, clear, and ready to paste.

  • All delivered in 5 business days
    This is a quick win—not another project that lingers in your inbox.

FAQs

  • I’ll focus on the very top—what’s called the “above the fold” or “hero” section. That includes your headline, intro paragraph, and a strong call to action. This is the part people see first, so it matters most. I’ll also give you some pointers about refining the rest of your homepage!

  • Nope! You’ll be adding the new copy to your website yourself. That little DIY component is what makes this offer so affordable!

  • Yes! Although I’ll be doing the heavy lifting for you, this is still a collaborative process. I include one light revision.

  • That’s exactly why this offer exists. My intake form is designed to help you get it out of your head and onto the page. You don’t need perfect words—just honest ones.