
for solo and small business owners
Marketing Tips
Your Website Isn’t Working Because Your Message Isn’t Clear
Is your website getting crickets? The problem probably isn’t design—it’s your message. Learn how to connect with visitors, clarify your offer, and get better results.
Why Digital Marketing Agencies Cost So Much (And Why You Don’t Need One)
Feeling overwhelmed by big agency fees? Discover why traditional marketing costs so much—and how a solo consultant can offer personalized, budget-friendly strategies to help your solo or small business thrive.
You Don’t Have to Be Everywhere: The Case for Doing Less (Strategically)
Tired of being told to “do it all”? Learn why focused, aligned marketing works better for solo business owners—especially in second-act or local businesses.
Second Acts, First Steps: Marketing for Your Post-Retirement Passion Project
Starting a business in retirement? Ditch the hustle, keep the heart. Here’s how second-act entrepreneurs can market smarter—with clarity, not chaos.
Marketing on a Shoestring Budget: How to Do More with Less
Starting a business with limited funds? These no-fluff, low-cost marketing tips help solo entrepreneurs and second-act women grow with clarity—not overwhelm.
Marketing Resource Guide for Solo and Small Business Owners
Navigating the world of marketing tools can be overwhelming, especially when you're managing everything solo or with a small team. This guide categorizes essential tools by function and cost, helping you make informed decisions without stretching your budget.