smart, sustainable marketing for solo and small business owners
No Fluff. No Shoulds.
My Philosophy
Communication first
Most marketing advice starts in the middle—campaigns, channels, content calendars—without ever getting clear on the most important piece:
What does your business deliver, and why are you the right person to deliver it?
If your message isn’t right, the marketing won’t land. That’s why I always start with communication. We’ll get crystal clear on your value, your voice, and your audience—before we talk tactics.
Once we’ve nailed that down, we’ll build a plan that works for you. Not a checklist of "must-dos" pulled from someone’s TikTok funnel. Not a recycled strategy from a big-budget agency. But a grounded, tailored marketing approach that aligns with your strengths, your goals, and your schedule.
I don’t do smoke and mirrors.
You won’t get a bunch of filler designed to make me look impressive. My job is to make you look good—to your clients, to your community, and to yourself.
No slick pitch decks you’ll forget by next Tuesday. No jargon-filled "brand architecture." No cookie-cutter solutions. Just focused, practical strategy and hands-on help from someone who knows solo business inside and out.
Focused on
Affordability
to FISH…
If you teach a business owner
Good marketing consultants empower their clients rather than making them dependent.
I’ll guide you through the process, explain the “why” behind every recommendation, and make sure you’ve got what you need to keep momentum going—whether we keep working together or not.
But I also know time is limited, and sometimes you just want someone to take the reins. That’s why I offer full-service support, from content creation to customer journey mapping. And for longer-term partnerships, I offer discounts on 6- or 12-month retainers.
what
Working with Me
looks like
We’ll start with a 30-minute chat so I can learn more about your and your business.
During that chat, I’ll help you get some clarity on what your business needs to thrive.
When you decide to work with me, I’ll lay out a plan and timeline for you in advance and build an online dashboard where we can collaborate and track your progress.