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Go From Hidden Gem
to Booked Solid
I take the stress out of building your online presence by handling the words, the website, and the strategy—so you can focus on your work and start booking the clients you deserve.
Kind Words from Clients

Don’t Pay the Bills
Pretty Websites Alone
You've seen them everywhere: gorgeous websites that could win design awards. But do they get people to actually book calls? Not if they read like sales pitches, speaking at people instead of connecting with them and earning their trust.
I don't just make your website look good. I build a beautiful online presence that works. Every word, every button, every section is designed with one goal: turning visitors into paying clients.

Choose Your
Own Adventure
The Words Path
This path is for you if …
You love your website, but visitors aren't booking calls
You need messaging that actually converts “window shoppers” into paying clients
The Website Path
This path is for you if …
You don’t have a website and need your most important business asset done right
You do have a website but it’s outdated and just not “you”
This is
What it looks like
Step 1
Getting to Know You
We marketers call this “discovery!” Because that’s exactly what it is.
I’ll meet with you on Zoom to learn all about you, your passions, and your dreams for your business.
I'll ask what's been hard for you—not to judge, but so I can turn your struggles into solutions.
Step 2
Building Success
After we've talked about your goals, passions, and challenges, I'll create an action plan tailored just for you.
Whether it's websites or words, I'll create your custom project plan and set up our collaborative workspace so we can tackle everything together and create a thing of beauty.
Step 3
Launching Your Dream!
When your project is ready, we'll meet on Zoom again so I can walk you through everything.
For website clients, I'll even show you how to use your new Squarespace site and record our session so you'll have it for reference.
Then, let the client-winning commence!
You’re building something meaningful: a creative practice, a wellness business, a nonprofit mission, or a second-act venture.
I work with creative makers, wellness practitioners, coaches and guides, second-act solopreneurs, mission-driven groups, and nonprofits who are ready to grow with intention and integrity.
Who I Help
Coaches & Helpers
Creatives & Makers
Small Nonprofits
Solopreneurs

Designed for Affordability
I believe everyone deserves to share their gifts with the world—not just those with deep pockets.
Too many talented healers, coaches, and creatives stay invisible online because "professional" web design or messaging support feels financially out of reach.
Your work matters. Your community needs what you offer. And you shouldn't have to choose between a website to build your business and paying your rent or mortgage.
That's why I keep my prices accessible and my process transparent. Because when solo business owners thrive, our whole community gets stronger.
Put My Expertise
to Work for You
Hi, I'm Karen! If you’re building something that matters but you're tired of "gurus" selling you cookie-cutter solutions that don't fit your mission, you need someone who gets it.
Two decades of experience has taught me that clarity always beats hype. While others are chasing trends, I help you create messaging that builds trust and connections with your ideal clients.
I combine Squarespace web design with messaging strategy because your website isn't just supposed to look good, it needs to be your hardest working salesperson.

Time to get
Rebellious!
Join The Rebel Collective, a newsletter for solo business owners who refuse to do marketing the corporate way. Get practical tips, messaging help, and the encouragement you need to build your business authentically. No soul-sucking strategies or tech bro advice—just real wisdom from someone who escaped the corporate machine to help you thrive on your own terms.