My Services

No overwhelm, just a strategy that feels like you

Cut through the noise and let people know what makes your business truly valuable. No burnout, overwhelm, or jargon. We’ll work together to create a plan that fits your strengths, your audience, and your real life.

The Small Business Strategy Pack

You don’t need a new, flashy strategy that you don’t understand and won’t use. You need someone who gets what you’re trying to do — and can help you communicate it clearly, strategically, and sustainably.

Package Includes

  • A 30-minute Zoom strategy chat to get aligned

  • One Big Lift service

  • Two or three Quick Win services — your choice

  • Email support between sessions

  • A written summary of what we covered and next steps

Commitment: $895

  • Big Lifts are deeper-dive, higher-impact services that can help move your business forward in a meaningful way.

    • Website Copy Review
      I’ll review up to three key pages on your website and give you plain-language feedback and recommendations.

    • SEO Quickstart Plan
      We’ll identify keywords your audience is searching for and outline a simple, non-technical plan to help your site show up in search.

    • Marketing Plan
      A marketing strategy that works for your energy and your goals.

    • Customer Journey Review
      We’ll walk through the path your potential client takes — from “just browsing” to “where do I sign up?”

    • Website Structure & User Experience Review
      Is your site helping or hurting your message?

    • Email Newsletter Strategy
      Email is one of the most powerful (and personal) tools in your marketing toolbox — but only if it’s done right.

  • Sharpen your message or improve your strategy.

    • Describe What You Do — Clearly
      We’ll write a short and simple description of your business you can use on your website, your social profiles, or when someone says, “So what do you do?”

    • Tagline Brainstorm
      Three to five tagline options based on your message and tone. Friendly, human, and made to stick.

    • 1:1 Coaching Sessions
      Up to two focused 40-minute sessions — you bring your questions, I’ll bring my strategy brain.

    • Short Business Bio
      A 75–100 word bio you can use on your website, social media, directories, or speaker pages.

    • Print Materials Polish
      Need a flyer, one-pager, or business card design? I’ll create or refine a simple piece that supports your overall message and brand.

    • Client Success Story
      I’ll write a 300-word story that highlights a client win — a powerful way to build trust and show what your work can really do.

    • Create a Business FAQ
      Got lots of repeat questions? Let’s turn them into a clear, helpful FAQ that saves you time and reassures potential clients.

    • Newsletter Copy Polish
      Already sending emails but not seeing results? I’ll review and edit one or two issues to boost clarity, connection, and conversions.

  • There are no limits to what we can do together—you bring the ambition, I’ll bring the skills and over 15 years of marketing expertise.

6 Perfect Reasons to Work With Me

  • Before we talk platforms or content calendars, we’ll get to the root of what you do, who it helps, and why it matters. Clear, confident messaging is the foundation for everything else — and it’s what makes the rest of your marketing easier.

  • You won’t find any one-size-fits-all formulas here. I won't tell you that you have to be on Instagram or crank out weekly newsletters if that’s not your thing. My job is to figure out what does light you up — and help you build a strategy around that.

  • Marketing doesn’t have to be a full-time job. We’ll get clear on what actually moves the needle for your business — and let go of the busywork. The goal isn’t to do everything — it’s to do the right things with clarity and consistency.

  • Marketing can feel like a second job. I get it. That’s why I help you make smart, sustainable choices — not a laundry list of tactics you’ll never implement. Together, we’ll craft a plan that feels doable and effective.

  • This isn’t a top-down consulting gig; it’s a collaboration. I’m here to listen, ask good questions, challenge assumptions (gently), and co-create a strategy that feels like you. You’re in the driver’s seat — I’m just helping you read the map.

  • You’re not a corporation, and I don’t treat you like one. My services are high-quality but down-to-earth, with no bloated overhead, no fluff, and no shiny pitch decks. Just thoughtful, strategic support tailored to what you actually need — at a price that respects your budget.

Illustrated portrait of Karen Lunde, Marketing Consultant for Chanterelle Marketing Studio in Olympia, Washington, with glasses and curly strawberry-blonde hair, featuring a bokeh effect in the background.

Contact me

I’m always ready to answer your questions. Drop me a message and let’s get acquainted!